Tellaeche.
Jorge Tellaeche is a Mexican painter and muralist who through his contemporary works seeks to create an immediate and deep connection between painting and feelings of the people.
The creative process began with technique of Tellaeche and spontaneity of materials he uses, as well as one of his main pictorial characteristics: the bubbles. This element was abstracted at a point that was placed at the beginning of the logo to unite style with the name.
The typeface create a balance between contemporary art and organic style that reflect his works, while the neutral colors create clean surfaces to highlight the works of Tellaeche.
